Dawna is passionate about two things: being creative and empowering others.
After earning a degree in Broadcast Journalism from the University of Florida she went on to produce several award winning TV shows airing on CNBC, Bravo and the Discovery Channel including a Magazine Style Fashion TV show-‘Elegance with Ivana Trump’, Healthy Solutions with Mariette Hartley, and .COM with Mark Hamill.
Dawna’s fashion retail experience began at NORDSTROM where she styled hundreds of clients for social events, career and work, and everyday wear. She was not only a top sales person but sought after for her fashion expertise and strategies, knowledge of the brands and excellent customer service.
Discovering her passion to increase confidence in women through personal styling and shopping, she started her own business, StyleBeautyImage doing fashion and wardrobe consulting, personal styling and personal shopping.
Dawna has been a buyer for a high-end gallery boutique in Ft. Worth, TX and has designed accessories for boutique stores on 5th AVE NY and in 23 stores across the country.
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